A short story about hipsters, corporate hipsterdom, and social media absurdity.
A group of hipsters sat around in an office space in a multi-storied glass building. There was a white chalkboard behind their bearded heads.
We’re gonna come up with the newest thing, said one of them. It will super rad. All the younger kids will show up and it’ll appeal to the 30-something spoiled brat generation as well. It’ll be nostalgic without the nostalgia, ya know?
The rest of the bearded heads nodded.
So here’s the pitch. It’s called Insta-Face-Tweeting.
The younger beards in the group looked excited. What’s that?
The older beards sighed and rolled their eyes.
One of the younger ones jumped in.
Wait a minute. Is that that thing where you, like, stage a live reading — by celebrities and journalists — of real news stories and then not record it so that the live reading of the real life news can only be heard once — by one audience and one audience only? And each ticket costs $1000 dollars?
The original speaker replied. We thought of that. But as you implied by stating that you are already aware of the phenomenon, it’s already been done. No, this is something entirely new. It takes that idea…and then adds another layer.
Another young one interrupted him. Of burrito?
The original speaker looked flummoxed. No, man. Of meta. A layer of meta.
Those under 30 looked pained with confusion. What’s meta?
A flurry of discussion began. People whispered to one another and laughed.
The original speaker was losing patience. Nevermind, nevermind! Just listen. So here’s the idea. We invite a bunch of people to a space.
The rest of the beards grew silent. Who?
Oh, it doesn’t matter. Anyone.
One of the beards dared another question. So it’s not about how many Instagram followers they have?
No. I mean, they can have instagram followers, but they can also be people with no followers at all.
Each beard in the room wore an expression of disbelief.
Anyway. We invite them to a space.
Now the beards were back to full-on interrogation mode. What kind of space? Like an artificial outdoor space that’s been staged inside an art theater, inside a university?
The original speaker paused a minute. No, that’s the beauty of it. The space can be… just wherever. Outside, inside. It doesn’t matter.
Everyone in the room was silent.
The original speaker continued. Then we just…let them talk to one another.
Suddenly, all of the beards in the room began nodding simultaneously. They all looked at each other knowingly. How clever!
One of the beards in front spoke what everyone else was thinking. You mean Insta- Face- Tweet to one another?
The original speaker looked satisfied with himself.
Yes. Precisely. Yes